When we debrief, we look at what worked and what didn’t work and consider changes to our sales calendar for the next year.
For example, we had an encouragement period (our term for a program “launch”) in June 2019 and personally, it was hard.
It was hard for me to dedicate the focus to it as I was wrapping up the school year and getting my kids ready for camp.
Does that mean we never launch anything in June ever again?
No, but it does highlight things for us to consider and places I need more support in if we do.
The more I debrief, the more data I have, the smarter my business decisions become.
The more accelerated my performance becomes.
Let me frame this another way; if you aren’t doing these debriefs weekly, it’s unlikely that you’re advancing your position on the field.